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Social Listening

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Tiffany & Co.  For this assignment, I selected Tiffany & Co., an iconic luxury jewelry brand recognized worldwide for its timeless designs and exquisite craftsmanship. Social media conversations surrounding Tiffany & Co. reflect a mix of positive sentiments and admiration for the brand's quality. Customers express excitement and pride in owning Tiffany & Co. jewelry, while others appreciate the brand's heritage and legacy. The brand's association with luxury and the emotions associated with their products interested me, as it provides an opportunity to analyze the impact of brand image on customer perceptions. Tiffany & Co.'s value proposition lies in offering customers luxury jewelry and accessories that embody elegance, craftsmanship, and timeless beauty. The brand emphasizes quality materials, exquisite designs, and the iconic Tiffany Blue Box, giving a sense of sophistication and romance. Social Media Comments: Instagram: User @al.pppppp posted, ...
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Marketing in the News

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Domino’s delivers anywhere on the map with latest tech innovation I was interested in the article Domino's delivers anywhere on the map with latest tech innovation because it highlighted the latest cutting edge technology that Domino’s is using to revolutionize the way that customers can order and receive their pizzas. As a tech-savvy consumer with a huge appetite for pizza, I am always excited to hear about new technology that can increase efficiency and make ordering easier. Additionally, I have a huge appetite for pizza, so I am always looking for ways to get it even faster. The article focuses on Domino's Pizza's latest tech innovation called Pinpoint Delivery, which allows customers to drop a pin on a map using the Domino's app and have their pizza delivered to various hyper-local spots such as parks and beaches. This technology builds on the success of their previous feature called Hotspots, which enabled pizza delivery to locations without traditional addresses. ...
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